Retailer
Retailers purchase goods from a variety of sources. Smaller general stores will typically buy from a local wholesaler. Larger outlets will often buy fast selling goods directly from producers but still purchase slower selling and specialist lines from wholesalers and importers.
Consumer | Customer | Importer | Packaging Supplier | Producer | Retailer | Shipper | Wholesaler
History | Marketing | The Supply Chain | Types of Retail Outlet
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